Marketing the Mighty Waikato proposition
Destination marketing involves more than just ‘selling’ the region as a place to visit and…
Browsing: Telling Waikato’s story
Welcoming Australia, major events and regeneration
Monday April 19 marked a historic date in our Covid-19 journey as New Zealand and…
Working together across the Central North Island
As we rebuild the visitor economy and compete for the domestic visitor dollar, we have…
Rebuilding the Waikato visitor economy
The number one question we are asked every day is “how is the Waikato tourism…
Central North Island alliance to attract domestic visitors
The Mighty Waikato region has partnered with five other regions from the Central North Island…
Rebuilding and reimagining the future of tourism
Unfortunately, the recovery of our visitor sector took a step backwards with the lockdown of…
The Mighty Waikato welcomes everyone back
All tourism businesses in the visitor economy have benefited from the influx of domestic visitors…
Local and domestic market key to tourism survival
From the first day at Alert Level Two, domestic travel restrictions were lifted across the…
From response to restart of the Mighty Waikato
As we slowly start to emerge from the shockwaves of the past few weeks, it’s…
Sustainability key to future tourism industry
‘Sustainability’ is now a mainstream buzzword that has been talked about for the past 20…