Map of Agriculture Group has acquired Hamilton-based Rezare Systems, a specialist agri-software development house, in a deal which completed on 30 June.
Map of Ag is a UK-based agri data business with a mission to connect farmers and the supply chain through its proprietary data platform and associated technologies.
In adding Rezare Systems’ IP and specialist skills, Map of Ag will broaden its ability to service a growing array of clients in the agri-supply chain and help them benefit from Rezare’s 16 years of operational experience.
“We are delighted to be bringing Rezare into the Map of Ag family,” said CEO Richard Vecqueray. “With its exceptional capabilities in data solutions in a range of agri and environmental sectors we are creating a powerful IT services unit within the group which will help us accelerate our growth.”
The acquisition comes at a time when Map of Ag is increasingly supporting its customers with data-driven solutions across the agri sectors for net-zero carbon commitments, sustainability metrics, animal welfare, responsible use of antimicrobials and farm assurance.
Rezare System group managing director Andrew Cooke said the fit is right. “We bring a set of skills, know-how and experience where Map of Ag had a gap, and culturally we are natural partners owing to our joint Anglo-NZ heritages. I’m delighted we will be part of Map of Ag’s exciting growth journey.”
Andrew Cooke
Rezare Systems was formed in 2004 since when it has been delivering bespoke solutions for its customers. These include smart biological models, web and mobile development, predictive analytics and algorithm-driven solutions, genetics and performance recording technologies, and industry leadership in farm data exchange and standards. The business has more than 40 staff of whom 30 are developers and technologists.
The acquisition includes Rezare’s UK and Australia subsidiaries. Cooke will join the Map of Ag board and will become chief technical officer. Rezare UK managing director Julian Gairdner will join the business as chief commercial officer.
The Rezare brand will be retained and it will continue to service its existing clients and deliver new bespoke solutions and business.
The deal grows Map of Ag’s client base to more than 120, and adds around £2m of annualised revenues.
